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A Brief History

Discover Neuroplasticity

​For Most of the Century, Doctors Believed That After Childhood, the Brain Was “Fixed” — That Once You Became An Adult, It Could No Longer Change or Heal Well

That idea turned out to be wrong.

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In the 1980s and 1990s, scientists discovered that the brain continues to change throughout life. Researchers showed that the brain can reorganize itself after injury or in response to new experiences. Earlier thinkers had already suggested this possibility more than 100 years ago.​​

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Today we know the truth:

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Your brain is flexible and full of hope at every age.

Pioneers and Leaders in Neuroplasticity

Donald O. Hebb, Ph.D. Headshot
Donald O. Hebb, Ph.D.

Father of modern neuroscience whose 1949 theory — ‘cells that fire together wire together’ — first explained how experience physically strengthens brain connections.

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The Neuroplasticity Alliance — making applied neuroplasticity a foundational part of global healthcare.

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Disclaimer

The Neuroplasticity Alliance is a 501(c)(3) nonprofit. Content on the site is for education only, and it's not medical advice, diagnosis, or treatment. Always consult your healthcare professional before changing care. NPA does not receive referral fees.

© 2026 by The Neuroplasticity Alliance. 

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